U2S BONO THROWS STAR POWER BEHIND IMPACT INVESTING

Original Source: Financial Planning

What do classic rock and investing have in common? In the case of Bono, the lead singer of 80s rock juggernaut U2, they both depend on sustainability to grow and thrive.

Bono, also a well-known activist, has teamed up with middle market investment firm TPG Growth to launch a new analytics company, which he and his private equity partners say will broaden the financial industry’s commitment to sustainable development.

The independent research organization, Y Analytics, will help investors gauge the effectiveness of their sustainability goals. It’s an effort to “persuade the biggest institutional investors to commit their funds to tackling some of the world’s most urgent challenges,” Bono said in a statement.

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